Mexican women kissing Korean men becomes 2026 FIFA World Cup's most unexpected trend after viral reporter kiss; internet asks 'Mexireans or Korexicans?'

We're just four days into the 2026 FIFA World Cup, but our feeds are already being set alight by everything happening outside the stadiums. At a time when the internet is still reeling from the aftermath of fan violence following the New York Knicks' historic win over the San Antonio Spurs in the 2026 NBA Finals, another corner of the internet is being entertained by videos of Korean men and Mexican women expressing their FIFA rivalry by... kissing each other. Yes, you read that right.


After a Mexican woman kissed a Korean reporter earlier this week, it somehow became a trend. Now, Mexicans and Koreans seem to be locking lips at every opportunity they get. It's a surprisingly wholesome development, especially after a recent incident in which a Korean fan was allegedly subjected to racist remarks by a Mexican engineer.

Like most internet trends, this one began with a random yet wholesome clip that quickly went viral. A South Korean journalist from the broadcast network MBC was reporting from Guadalajara ahead of South Korea's World Cup opener against Czechia when a woman, reportedly Mexican, approached him, grabbed his arm, planted a quick kiss on his cheek, and gave him a hug. The reporter appeared caught off guard at first, but immediately broke into a wide smile, and the moment soon became a social media sensation.

Of course, the clip also sparked the inevitable "what if the roles were reversed?" gender debate. However, most netizens—and many of the fans currently in Mexico for the World Cup—have largely treated it as harmless fun. Since then, videos have emerged of Mexican women kissing Korean men whenever they spot one, seemingly turning it into an unofficial fan trend.


From the viral clips circulating online, the interactions appear to be consensual, with neither party looking uncomfortable. It's certainly one of the more unusual rivalries to emerge from the tournament, especially with Mexico and South Korea set to go head-to-head on June 19.

Videos of Mexican women kissing Korean men—not just on the cheek, but also on the lips—are now going viral and have completely taken over our X feed.

Reacting to the clips, one user joked, "Korean fans are having the time of their lives in Mexico. There's going to be hundreds of Korean-Mexican babies being born in nine months' time."

Others quickly joined in on the fun. "What's the abbreviation? Mexireans? Korexicans?" one fan quipped.

Another user pointed out that the connection between the two countries goes back decades, writing, "Mexico and South Korea have had a love story since 1998 because of the FIFA World Cup. They literally have a huge Korean community in Mexico. It's cool af, actually, how soccer brings cultures together."


Meanwhile, one commenter claimed the trend isn't exactly new, saying, "This Korean/Mexican trend has been BOOMING for a while in LA... lol all my nephews are half Mexican... and most of my exes."

As the videos continue to rack up millions of views, many fans are calling it one of the most unexpected and entertaining cross-cultural moments of the World Cup so far.